Choosing the right Web-hosting company in Canada is critical for your business. After all, your website is basically a digitalized version of a store front as well as an online shop. Given that people turn to the Internet to save time when making their purchases, they expect excellent reliability and performance of all times. In fact, the most common reasons for high bounce rates and shopping cart abandonment are poor performance and inconsistent reliability.
The company that hosts your website is the most important and influential factor when it comes to performance and reliability. As such, you need to find a hosting package that offers an excellent uptime and great speed all round. Of course, there are many other factors that influence performance and reliability but, unless you start with a solid Canadian hosting provider, you won’t even get beyond the first step. The following takes a look at the three main hosting options available to businesses:
#1. Shared Hosting
Most small businesses use shared hosting because it presents an affordable solution. With a shared hosting package, you’ll be sharing the hardware and software resources required to run your website with multiple other customers of the hosting provider. However, when other websites hosted on the same server see a sudden surge in traffic, the whole server may start to struggle to keep up with the demand, leading to your website’s performance being throttled back.
The vast majority of websites, including all personal websites, use a shared hosting package, since it presents by far the most affordable option. For the majority of Canadian small businesses, particularly those that do not have large e-commerce stores, a shared hosting package is usually adequate. However, performance varies enormously from one provider to the next, often depending on the number of accounts a shared server hosts. Some servers host hundreds or even thousands of accounts.
#2. Dedicated Servers
Having a managed dedicated server in Canada is like having your own physical business premises without sharing the building with any neighbours. In other words, your business website operates entirely from its own server without any hardware or software resources being accessible to anyone else. With a dedicated server, you’ll have complete control over the hosting and operation of your website, and your it will never slow down because of people accessing other websites hosted on the server.
As the name implies, a dedicated server hosting provider provides resources exclusively for your business, offering you complete solitude and control over your online resources. Unsurprisingly, it’s also by far the most expensive option. On the other hand, it’s scalable nature makes it ideal for growing businesses with greater demands. Other advantages include a unique IP address, enhanced security and the fact that you still won’t need to purchase and maintain any equipment of your own.
#3. Managed Virtual Private Servers (VPS)
Presenting something of a compromise between having a shared or dedicated hosting account, a Managed Cloud VPS provides you with a high degree of freedom and far better performance potential than a shared hosting account. You’ll be able to control almost everything concerning the inner workings of your website and its hosting, although hardware resources will still be shared with other accounts. Nonetheless, a virtual private server in the Cloud typically means far fewer people sharing resources.
To all intents and purposes, having a managed virtual private server is like having a dedicated server, unless your business has particularly stringent requirements. It’s also a relatively affordable solution, and it can offer more flexibility than dedicated hosting, making it ideal for smaller businesses with rapidly increasing requirements. These accounts typically offer suitably high performance for websites with moderate traffic with occasional spikes of high traffic.
As a general rule, small businesses will usually be fine starting out with a shared hosting account. Larger businesses, particularly those with growing e-commerce stores, will usually be best off with a good virtual private server. Having a dedicated server is essential for larger websites that receive tens of thousands of hits per day. However, every bit as important as the hosting type you choose is the company itself, since service quality varies enormously from one provider to the next.